Black Flag Roach Motel advertising campaign
Students in MSCH-A 451 Advertising Portfolio ll – Zane Sanders, Ava Scheider, and Nicole Stawski – created an advertising campaign for Black Flag Roach Motel. Students were tasked with creating one magazine advertisement as well as three other ads in another form of media.
For their campaign, Sanders, Scheider, and Stawski wanted to highlight the embarrassment that comes with having roaches in homes and how these pesky bugs can ruin special occasions. However, with Black Flag Roach Motel consumers can now discreetly eradicate the humiliating roach problem with a solution that isn’t visible to the eye or nose of house guests.
